May 13th, 2011 by Charles Ansarian
Mother’s Day is the first Sunday in May. How do we celebrate it and do the mothers impact our economy? There have been some thoughts among the economist in the past, about the value of house work that mothers do and consequently how they enriched our economy. The fact is that they only work for love and affection and Mother’s Day is our opportunity to repay them in kind. I still have my mother alive and well and, being in my forties, therefore, consider Mother’s Day my duty, as well. On the other side, of the coin, there are businesses that will help us to pay homage to our mothers, and they will enjoy Mother’s Day as the opportunity to make money. For most of it might be long awaited and planned opportunity. While talking to some, you will notice the desperation and expectation of business, riding on the event. Many restaurants in Toronto have already planned for celebration, prepared special menus that have been printed or made posting on their websites, hoping to attract a large crowd for Mother’s Day. Flower shops in Toronto are businesses with highest hope and expectation of cashing in. The development is right across Canada. Mother’s Day is an important event, however, on the scale comparing to other holidays, like Valentine’s Day, it is a smaller event-day in comparison. The gift-giving is confined to flowers and dining. Our mothers are loved, but in a different way, we love our wives, lovers and girlfriends. Consequently we spend much more on the later ones, than on our mothers.
Both days, Valentine’s and Mother’s Day have a definite impact on our economy. To add to the scale of Mother’s Day celebration, we have to mention that gifts-giving to our mothers, starts already early in our childhood. In school years, hand designed gift card by a first grader to his or her mother, might not impact the economy right away. It is only an expression of pure affection for the mother, but it already creates a habit lasting for many years in our lifetime. When we start buying the gifts, we become part of the economy.
A question posed to any florist or restaurateur in Toronto, about which holiday provides most for their business, the answer is undeniably a Valentine’s Day. Christmas and Valentine’s Day rank on the top, with Mother’s Day simply the next. Mother’s Day is very important for businesses, but it is next in business impact, to the Valentine’s Day. It is not a heart worming news, but for businesses and economy, the love and affection is second rated, behind opportunity to make money. It is noted that business people have also mothers.
Flowers are general way of communication, expressing love, attachment and kindness. Women realize and appreciate it better than men. Floral shop owners in Toronto are best analysts and authority with the art of communication with flowers. We just do not see Mother’s Day without any flowers. Where and how do we purchase Mother’s day flowers? It most likely depends, if we are delivering them in person, or we need somebody to do it on our behalf. On the streets, we can see many stores selling flowers for moms, since they all moved the flowers on the street. These are established convenience and flowers stores. Flower kiosks on the roadway and major intersections, downtown or suburbs, they are the opportunity vendors. Just for the day event. Some will make big money, but most will be happy to generate minimum wage amount. The competitive pressure is just so big, and they are all exposed to the unknown elements. Nice and sunny day will boost the sale, but rain will kill the business day.
In spite of flower street vendors, the majority of flowers will be sold on the Internet. There are two factors helping the sales. Most flowers will not be delivered personally to the moms, by mothers and sons. Purchasers are busy with their lives and feel an obligation to get the job done. Floral delivery service using phone ordering have been around for ages, the Internet shopping for flowers online has just brought in better convenience for selection. Online flower seller in Toronto caters to the purchasers by designing and offering special packages. Roses are the most popular selection, but they also have many add-ons, chocolate boxes, cards, wine and other. Buying online for mom has become a mainstream purchasing style.
I have purchased flowers online for deliveries in Toronto many times and still purchase flowers for my wife, from the street florist. What I miss is the next step and that is an opportunity to purchase flowers right form my Web phone. Some local floral Web sites can be viewed on my web phone, but they are not designed for completing the purchase online. Some Toronto floral websites have special packages for Mothers Day, with roses always being the most popular selection. It might not be a difficult task, for a florist to create a mobile website that I can view from my iPhone or Blackberry and complete flower purchase right from a mobile device. I can do the banking right from my iPhone today. Hope that an enterprising florist will pick up a challenge for next year.
I will take my mother and wife for a dinner to celebrate the Mom’s Day. A week before the event, I am still not sure, about the type of restaurant we will be going to. Popular restaurants Downtown Toronto or along Danforth recommend a reservation. Phone them or make your reservation from a Website. Home delivery of Chinese Food is also very popular and Mom’s Day. It is usually a big event even for neighborhood Chinese Restaurant. Hope you will make right selections and enjoy the Sunday.
Flower Delivery Name is an online guide to florists and and gift baskets in Toronto GTA Toronto Florists